A Look at MarketTime's Latest Product Features and Enhancements

MarketTime, a cloud-based market platform, creates indelible footprints over digital marketplaces with innovative ideas in B2B sales. 

 Over the past 36 years, we have continuously assisted B2B wholesale merchants with effective lead generation, order management, sales, and connection with other suppliers. Our unique software provides the perfect opportunity for businesses to interlink and flourish. 

 As eCommerce continues to expand and the need for more digital marketplaces arises, MarketTime evolves with more creativity and efficiency to meet and beat customer expectations. This article will walk you through some of our latest product features and enhancements at MarketTime. Take a look! 

Branded B2B eCommerce Websites

Websites are vital movers of digital marketplaces and make an excellent combination when adding an omnichannel. The reason is that retailers and other customers need your website to gain insight and exposure to the products and items you have to offer. 

Our branded B2B eCommerce website is one of the most impactful MarketTime online platform features. Its purpose is to give businesses that operate on our platform a chance to create their websites— It's like having your website within our website! 

Gain an air of autonomy where your customers can shop and place orders on your branded website through our B2B ecommerce platform. The beauty of the branded B2B ecommerce website is that it is fully configurable to suit your business specifics. 

 You can set up and change your brand colors, themes, pictures, and other brand features without the aid of a secondary platform. It offers a user-friendly interface with an exciting customer shopping experience. Build a shopping cart and choose payment terms for the benefit of your agency and customers, respectively. 

Shoppable Catalogs with Optical Character Recognition (OCR)

Sometimes, customers might want to place large orders or need a complete catalog of items and products, especially for B2B wholesale. It's kind of like looking through a restaurant catalog to get a general overview of product ranges. Similarly, our shoppable catalogs provide the same experience. 

Create a PDF version of your catalog and upload it on the MarketTime platform. These catalogs can easily be shared with your customers to help them create their orders swiftly by flipping through pages of the catalog and adding products to their order.

The shoppable catalogs are particularly beneficial to salespeople to showcase their brands quickly. Our shoppable catalogs work with optical character recognition technology (OCR) that scans through your PDF file before uploading and publishing it. This allows you to easily convert analog files into digital documents and minimize errors during your business data entry. 

The OCR also scans your file to tag existing items for your customers to see. However, if the print quality of your PDF file is poor, the OCR might not automatically add item tags for you. In that case, you can manually tag the items yourself— Talk about DIY made easy!

Why is the published shoppable catalog relevant for your business? Because it makes B2B Order writing and B2B Order management easy and effective while assisting you in automating the B2B wholesale process.     

Showcase— Send Targeted Shoppable Emails to your Customers

Our MarketTime digital showcase portrays some out-of-the-box thinking from our team to add more value to your B2B eCommerce systems. Even though the showcase is relatively new, it makes a significant difference across digital marketplaces and B2B sales on a general level. 

The MarketTime showcase enables you to maintain fluid contact with your customers by sending them targeted shoppable emails. It is a perfect way to keep your customers well-informed about your products, especially if your brand decides to diversify. 

In addition, the showcase is the ideal way to integrate omnichannel in your business to help your customers identify your brand across several digital platforms in the B2B eCommerce space.

You might want to think of the MarketTime showcase as some form of advertising since it allows you to send product suggestions to your customers in a downloadable link. As a bonus, your customers do not need to log in before adding to the cart. Why? Because you already have their contact details saved on your MarketTime dashboard.

The showcase is easy-to-use and customizable. You can choose what items to add and select your target customers. Use this Artificial Intelligence to create targeted ads through emails, links, and other push suggestions to increase sales Eliminating the possibilities of miss-match targeting and other rigors of manual ad targeting.

Improved Import Automation— Customers, Orders, and Commissions

As a cloud-based platform, MarketTime values data and information uniformity and synchronicity. Our new and improved import automation feature enables you to bring in data from other sources that are relevant to your business's success.  

The enhanced import automation is perfect for data entry tasks, allowing you to import customers, orders, and commissions. All imports require an excel file and there are many import guides on the MarketTime platform to help you through. The user interface is also intuitive for an easy user experience.  

Manufacturer Account Upgrades— Video, GIFs, and Item Documents for Products

Another enhancement on our MarketTime platform is improving the user's ability to add information from all media for both manufacturer and supplier. As a result, with our account upgrade feature, you can upload GIFs (animated images) to enhance your product information.  

There is widespread acceptance that visuals make more sales impressions for converting leads to customers. This means your movies, videos, and other extra visual information will benefit customers, especially when trying to make purchasing decisions 

In addition, you can upload PNG/JPG images and MP4s of your product and add up to seven different media types for your products. You can also attach documents like PDFs, PowerPoint presentations, and other helpful information to give your customers a seamless shopping experience on your B2B eCommerce website.  

What's more, you can embed all media information within downloadable links for easy accessibility. 

Going Global with Multi-Currency and Multi-Language

Language and currency are essential in the world of commerce. Essentially, the more languages and currency your business supports, the more commercial activities it can sustain. At MarketTime, we are committed to giving B2B wholesale merchants the best user experience possible and supporting them in growing their business across digital marketplaces. 

 One of the newest enhancements of our platform is globalization through introducing multi-currency and multi-language features to drive global B2B sales. Today, we have added European currency and language features to drive more business progress in Europe, Canada, etc. 

We also have the Australian dollar for users in Australia, and we hope to add other languages and currency features for South Africa, Indian rupees, etc. It is essential to note that these additions are based on client requests, and we are happy to add more global enabling features as we receive more requests.

Brandwise Acquisition

Synergy among brands with a shared mission is one way to boost business growth and success, especially in today's digital marketplaces. MarketTime merged with the Brandwise team in October 2021 to pool their resources together to deliver features that support all your businesses 

The synergy between MarketTime and Brandwise promises several mind-blowing improvements for B2B eCommerce.   

At MarketTime, we are committed to helping B2B wholesale merchants, agencies, and salespeople drive their business to meet the teeming demands of B2B eCommerce and digital marketplaces that convert leads to sales.  

Our latest products and features, which we have just highlighted will give you a superior user experience both for your business and your customers.  However, some introductions like the language and currency addition are based on demand from users like you. Feel free to book a demo now and try out these cool, new features without incurring any upfront costs!