At MarketTime we believe salespeople are crucial to the wholesale industry and great salespeople know the value of following up. Following up is an important part of the B2B sales process because it allows salespeople to stay in touch with potential and current clients and is key to building strong relationships. When salespeople follow up with leads and clients they provide them with valuable information about new products, current and future product availability, and address any concerns they may have.
MarketTime hosted a webinar about the art of follow-up, focusing on how B2B sales professionals follow up with new leads. We conducted surveys during the presentation, and MarketTime obtained some interesting insights. As we prepare for another upcoming wholesale show season, we invite you to learn more about some of the takeaways gathered from Salespeople, Sales Agency Admins, Sales Managers, and Suppliers that attended the webinar and utilize these tools as your follow-up post-shows.